Radio for Development: Mongolia is twice
the size of France, but has a population of only 2.5
million. Many of them are nomads. They need timely information
on animal husbandry, business and family health, accurate
weather forecasts and educational and news programs.
Under a UNESCO project, faculty member David Mould is
working with Mongolian National Radio to improve its
programs for rural listeners, training staff in digital
recording and editing, feature production and program
scheduling.
Education For All: The U.N.'s Millenium
Development Goals call for universal access to primary
education by 2015. UNESCO has launched an Education
For All (EFA) program to help countries meet that goal.
But do policy-makers, opinion leaders and journalists
understand education issues, and how they are related
to development needs? Faculty member David Mould has
conducted three workshops on EFA for journalists and
media trainers from 17 countries, from Brazil to Indonesia.
HIV/AIDS Public Service Announcements: Zimbabwe,
like many countries in Southern Africa, has a high
HIV infection rate. Can mass media help reduce it?
Faculty member Mandi Chikombero collaborated with Population
Services International-Zimbabwe to evaluate the impact
and effectiveness of televised HIV/AIDS public service
announcements (PSAs). The research, which included
consultation with volunteer viewers, resulted in recommendations
for the design of effective PSAs. Among the suggestions-the
need to address stigma, sociocultural factors and gender
inequalities in mass-mediated HIV/AIDS messages.
Communication for Social Change: In
September 2004, UNICEF's Regional Office for South Asia
organized a meeting on Strategic Communication for Behavior
and Social Change to review the latest thinking and research
in the field. Third year doctoral candidate Ketan Chitnis
was hired as rapporteur and chief editor to write a working
paper based on presentations made at the meeting. The
paper is being circulated among UNICEF and its partners.
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